Service

Google Paid Ads paid search that converts

Search and Performance Max campaigns with compliance-first ad copy and landing pages.

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The challenge

Ad spend rises but enquiries are untracked — or ads use language that would not pass ASA scrutiny on health services.

Our approach

We restructure Google Ads around compliant ad copy, dedicated landing pages, and conversion tracking for calls, forms, and bookings.

How we deliver

Step 1

Account audit

Waste analysis, structure, and policy flags on existing ads.

Step 2

Rebuild

Campaigns by service line with negatives and geo targeting.

Step 3

Landing pages

Fast, clear pages wired to your forms or booking tools.

Step 4

Optimise

Weekly bid and copy tests with monthly owner-friendly reports.

What you get

  • Campaign architecture
  • Ad copy & extensions
  • Landing page recommendations
  • Conversion tracking
  • Monthly reporting

Benefits

  • Campaigns focused on clinical service and OTC goals
  • Negative keywords to reduce wasted spend
  • Transparent monthly reporting in plain English

Best for: Pharmacies ready to scale enquiries while controlling cost per lead

Compliance & governance

No promotion of POMs to the public in ads; clinical services use educational positioning and clear eligibility messaging.

Common questions

What budget do pharmacies typically start with?

Many independents begin from £500–£1,500/month media spend plus management — scoped in your audit.

Free pharmacy digital growth audit

Stop guessing where patients are going online

Get a prioritised plan for visibility, bookings, compliance, and channels — before you commit to any package.